Salomon Makes Strides Towards Sustainability

Salomon announced that they will be making greater strides towards sustainability. Acknowledging that alpine skiing, Nordic skiing and snowboarding are directly impacted by climate change, their actions towards more sustainable operations will include:

• Launching a range of progressive and highly sustainable winter sports products

• Defining a list of sustainability “basics” that all winter sports products must meet by 2025, in line with Salomon’s global sustainability strategy. 

• Collaborating with partners at resorts and in distribution channels, as well as engaging with the winter sports community and shaping the discussion towards ambitious collective sustainability goals.

• A pledge to reduce its overall carbon emissions by 30 percent and committed to creating 100 percent of its products with circular economy principles.

Salomon has already instituted a number of sustainability measures across its business by reducing packaging, improving product durability and repairability, removing chemicals and materials of concern, and integrating the use of more sustainable materials, and launching a more sustainable performance Nordic ski. You can learn more about these initiatives in their Sustainable Stories video below.

Though this seems to be the largest shift to sustainability within the organization, Salomon has been developing more sustainable products and monitoring carbon emissions for a longer time as outlined in their 2019 sustainability report.

Salomon in part credits their athletes with encouraging the shift, saying “Longtime Salomon ski ambassadors like Mike Douglas, Chris Rubens, Victor Galuchot, Greg Hill, Leah Evans and all our winter sports athletes have been vocal in their desires to see Salomon transform its winter sports for good through a new sustainable approach that does not sacrifice the performance of our products.”

This is a good reminder that as athletes and consumers we have power to change the decisions of large companies whose choices can make significant environmental impacts.